APALA: Event Details: Ready or not…here it comes! Are you prepared to integrate into the world of online communications?

Advertising Production Association of Los Angeles
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Ready or not…here it comes! Are you prepared to integrate into the world of online communications?

[Tuesday] January 24, 2012

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Online communications has been encroaching and gaining momentum into the world of traditional advertising over the past few years. Online communications is here to stay, whether you’re ready or not. There are avenues to take to transition into the online world of communications.

On January 24, APALA welcomes Nurit Kotick, president and CEO of Kotick Marketing Group. Several years ago, Kotick identified online marketing, advertising and promotions as a trend that is integral to the mix of services now offered, specifically Facebook, Twitter, LinkedIn, YouTube and mobile media. Encouraging her designers and production staff to seek continuing education to keep current with new technology, Kotick has learned to adapt to the changing environment.

Hear firsthand from Nurit and her production staff how they made the leap from traditional print and advertising to the new world of integrated digital communications.

Don’t get left behind. Come and experience her firm’s path to reinvention and success.

Date: Tuesday, January 24, 2012

The Luxe Hotel

11461 Sunset Blvd., Los Angeles, CA 90049